Archive for March, 2010

Brand Camouflage: Be ‘friendly’ and ‘professional’

Author: Gareth Nixon

Mar 9

Your Brand, well hiddenYou might be surprised to discover how many organisations are friendly, yet professional. Or not.

And yet, aware of this self-evidence, clients will still often focus only upon themselves in a branding exercise, believing that nobody can object to a company whose entire personality could be reduced to these two, uninspiring words. Read the rest of this entry

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  • Filed under: Brand

    • Summary – Font Replacement Technology Pt 5

    Author: Mark Elphinstone-Hoadley

    Mar 5

    All three of the technologies I have mentioned (sIFR, FLIR and @font-face) have their own place as far as production and design are concerned. sIFR might be considered the lesser of the three, with its lack of CSS inbuilt CSS integration and its dependence on a technology that seems a little unnecessary for static components. Read the rest of this entry
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  • Filed under: Clever Stuff, Design, Education, Web Design