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	<title>Initiative New Media</title>
	<link>http://www.global-initiative.com/blog</link>
	<description>All things New Media</description>
	<lastBuildDate>Tue, 17 May 2011 09:51:00 +0000</lastBuildDate>
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		<title>We&#8217;re Hiring!</title>
		<description><![CDATA[We are always on the look out for talented, enthusiastic individuals who are passionate about their work. First and foremost, we distinguish ourselves by truly understanding and communicating user experience, so we look for and culture this talent in our team members.
The people we work with also have to be confident enough to work with [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2011/04/were-hiring-2/</link>
			</item>
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		<title>Web Developer: £18 000 to £22 000 (junior role)</title>
		<description><![CDATA[
We are seeking a gifted and ambitious web developer to join our digital team, working with a challenging and exciting client list.
The successful applicant will be well versed in PHP/MySQL and HTML/CSS and be able to turn creative content into rich, engaging websites somewhat like a ninja. We would love an applicant who also shows [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2011/04/junior-web-developer-needed/</link>
			</item>
	<item>
		<title>Digital Graphic Designer: £18 000 to £21 000 (junior role)</title>
		<description><![CDATA[
Imaginative, fanatical graphic designer sought for compelling, idea-hungry client-base. The successful candidate will have a typographic flair, a panache for layout and an empathy for end user functionality. Although you might have several styles you feel confident with, we are particularly looking for bold and quirky. Generic design that fits in with the crowd is [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2011/04/digital-graphic-designer-needed/</link>
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		<title>Web Developer: £22 000 to £25 000 (mid-weight role)</title>
		<description><![CDATA[We are looking for a talented and passionate mid-weight developer who lives and breathes digital production. The winning candidate will be a highly capable PHP/MySQL developer with strong HTML/CSS and JQuery skills as well as being an excellent communicator.
Responsibilities will include managing projects (for which an earnest knowledge of Scrum-style project management will be key) [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2011/04/web-developer-needed/</link>
			</item>
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		<title>Copywriter: Part-time, salary negotiable</title>
		<description><![CDATA[We are looking for an inspirational writer to join our team on a part-time basis, leading copy on many projects and enthusing clients with words of magic.
The winning candidate will be familiar with digital production and be sensitive to the requirements of Search Engine Optimization and Social Media channels.
Please send your CV to careers@global-initiative.com
No agencies, [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2011/04/copywriter-part-time-salary-negotiable-2/</link>
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		<title>Seven Cornerstones, part 1: Purpose</title>
		<description><![CDATA[Although it seems utterly obvious, you would be stunned by the number of web design projects that are started without any agreement on their eventual purpose. Imagine commissioning an architect to design your house but failing to tell them you mean to incorporate a caf&#233; at some point in the future.
	Often, the reasons for this [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2010/05/seven-cornerstones-part-1-purpose/</link>
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		<title>The Seven (7) Cornerstones of Any Digital Project</title>
		<description><![CDATA[Commissioning a web design project (or any digital media project for that matter) can be a pretty daunting exercise, especially for the uninitiated.&#160; Getting what you actually need out of the project at the end can be even harder. Why? It&#39;s a lot like building a house except that it is pretty easy to test [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2010/05/the-seven-7-cornerstones-of-any-digital-project/</link>
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		<title>The Long Tail of Search</title>
		<description><![CDATA[The way we find information has seen a dramatic shift in the last 10 years. Where once a trip to the library or the use of a thesaurus was required, we are now able to find and access hundreds of points of information in a split second. Some quick facts about how users search for [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2010/04/the-long-tail-of-search/</link>
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		<title>Brand Camouflage: Be &#8216;friendly&#8217; and &#8216;professional&#8217;</title>
		<description><![CDATA[You might be surprised to discover how many organisations are friendly, yet professional. Or not.
And yet, aware of this self-evidence, clients will still often focus only upon themselves in a branding exercise, believing that nobody can object to a company whose entire personality could be reduced to these two, uninspiring words. They are right, of [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2010/03/brand-camouflage/</link>
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		<title>Summary &#8211; Font Replacement Technology Pt 5</title>
		<description><![CDATA[All three of the technologies I have mentioned (sIFR, FLIR and @font-face) have their own place as far as production and design are concerned. sIFR might be considered the lesser of the three, with its lack of CSS inbuilt CSS integration and its dependence on a technology that seems a little unnecessary for static components.
&#160;
@font-face [...]]]></description>
		<link>http://www.global-initiative.com/blog/index.php/2010/03/summary-font-replacement-technology-pt-5/</link>
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